JAKARTA - Western Digital (WD) will begin the hard drive manufacturing operations in Brazil. The factory is expected to make the company effectively meet the needs of the rapidly growing market and increase the key elements for the infrastructure supply chain (supply chain) WD global.
To maintain the highest quality and lowest cost, WD will partner with a leading electronics manufacturing company in Brazil, Digitron, to run the manufacturing operations and implementation services. Center notebook PC assembly and manufacturing of motherboards large capacity Digitron in Manaus Free Trade Zone utilized for WD products. This facility has the infrastructure ready, which is a highly skilled workforce and experienced management team.
"Strategic decision to expand our global manufacturing operations to Brazil to make the WD can more efficiently meet customer demand continues to grow, when we invest in developing this key market," said Tim Leyden, Chief Operating Officer of WD in his statement on Sunday (24/10 / 2010).
He said that continued investment in markets with high growth rates such as Brazil, a market with a growing infrastructure, economic fundamentals are strong and important customer base, will further strengthen WD's industry leadership. This new operational activities are part of the project for years to strengthen and diversify its manufacturing base and expand our presence WD in one of the most attractive markets in the world.
"This business is expected to result in a hard drive with a value of approximately USD175 billion in the first operational year and at least 50 new jobs in the region," said Leyden.
Meanwhile, Sung Un Song, Chief Executive Officer of Digitron said this provides an opportunity to use our local knowledge and infrastructure with access to manufacturing expertise spacious hard drive from WD to provide products of high quality and competitive for our customers. This new operational activities will help to simplify the supply chain the WD into OEM and distribution partners in Brazil and to strengthen its ability to meet the growing need for storage devices is very high in the country.
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